I appreciate this really important question. I think the same way that psychologists, therapists, and teachers do. There is absolutely something powerful about a shared cultural experience with a provider, and we are keeping diversity on the forefront of our mind when hiring, recruiting, and onboarding coaches (it's also a reason that we allow parents to choose their own coach, rather than assigning them). The second is that our professionals, like all licensed professionals in education and the helping professions, are trained to be able to work with a variety of people, and cultural competence is emphasized (it's often a required component of training, education, and continuing education). We screen for cultural competency and the ability to work with a diverse range of parents. That being said, we know at the cultural match is important, and this is a real issue that exists in the helping professions. We hope that Trustle will actually provide a platform for increased opportunity and availability of diverse coaches (as opposed to being confined by who lives in your immediate area).