This is becoming a joke.
In my whole life I didnt buy a one single software product, that is based on subscription model (unless necessary as there are ongoing costs for its development like antiviruses (which I dont use, but this is another story)). Why? As it tells me, the product is at the end of its inovative phase and has nothing more to offer. I am fine with paying for update hunderds of dollars if, and only if, i need the added functionality. Or in different words Microsoft Office 97 was more than enough for 99% of its users (I dare you to install it and find something that you miss, it wasn't perfect but it did get the job done).
But there is more. I wont pay for cloud products either. Why? I believe that what is giving you the "edge" is your knowlidge. Using, for instance, gmail is taking you the chance to increase it. Yeah sure, time to market, but if you stick to DIY logic, this is not going to be a problem (I can set up a mail server with left hand while coding with right hand... and offer it as a SAAS to those that ignore DIY and earn extra bucks ;) /s ). If you ignore the lack of knowlidge, you will end up always paying to someone else or stuck in a problem that wouldn't be a problem if you wouldn't be ignoring it for so long. Not to even go into lack of inovation and reinventing / copying the solutions that were solved long time ago, but this is just another story.