You should be concerned about the fraction of land area on which you are at high risk. If 100 people have it, and each person creates a high risk across A area (and the areas don't overlap), that is 100*A / country-area. Which is proportional to cases/area (presuming A is constant) the first statistic he used.
EDIT: if you know you are going to interact with N people, the cases per population figure is relevant again.