Because HN is where YC cloisters us idiots while the guys who know what they're doing are on YC BF.
What's typical to see on Bookface are founders asking and answering questions about specific challenges, people launching their startups (that part is a bit overlappy with HN, but the discussions are smaller and I would say narrower), people looking to hire or get hired, people asking for intros, posts about apartments and offices for rent, announcements of events...that kind of thing.