A lot of interesting ideas get shot down quickly, which is not necessarily a bad thing.. but I'm not sure what the false positive vs. false negative rate is in this process. But for those ideas that develop, it seems like perfectly solid technologies that could form the premise of an interesting startup don't get out the door because they don't meet an internal bar of "worthiness". Maybe let the market and external funders decide that?
Their internal process is not intrinsically good or bad, but what's unfortunate is that they don't really publish. I know they're not looking to be Bell Labs, but if they think a lot of these ideas aren't going to pan out, but many person-years of research effort goes in, they really should share the learnings and lessons as opposed to locking it up internally. When these projects don't pass their internal bar for being commercially viable (which seems rather disconnected from what that bar would be if the idea/ tech stood on its own outside), it's basically like academic research. Truly is a shame that a lot of smart people working on interesting non-commercializable ideas don't get to share that. Others might pick up on it, if not now.. maybe a decade or two down the road.