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mcintyre1994

This seems smart. Presumably it initially gives everyone a better experience with App Store apps, and over time becomes critical infrastructure for Apple TV+ in the same way Netflix use caches in ISPs.

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Definitely critical for Apple TV+ if they want to compete with Netflix and Youtube. Though both of those together account for a quarter of the total bandwidth on internet, I'm not sure if Apple TV+ is anywhere close to that yet, but long term planning here.

Unless there is some kind of limitation for the 1 year free AppleTV+ offer (when buying a new device) it is a terrible service and not even a competitor to Netflix. The prices for movies are abnormal - Predator (a 23 year old movie) is 4.99EUR for rent. For comparison a small market (<2mil people) local streaming service offers the same movie for rent for 1.90EUR.

You are complaining about iTunes prices, that's unrelated to Apple TV+.

Apple TV+ costs a flat fee for unlimited access to (for now very limited) collection of original content. Surely they plan to launch more shows.

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