I mean, you only need to read their repeated admissions that without MINERVA their intelligence recovery would've dropped from ~80% to ~10% to see why they're trying to play the same game plan again and again. Whether that's through puppetmastering encryption companies like in this article, sneaking it in via bribes (RSA's Dual_EC_DRBG), or most recently trying to legislate it through (FB, Whatsapp, etc. E2E encryption), it's all essentially the same play.
As a corollary to all this, it's another point of evidence that strong encryption really is beyond the reach of even the biggest three-letter-acronyms, and that there's no secret sauce technology out there letting them mass-decrypt everything. If there was, then perhaps there wouldn't be such a strong push to rig the deck in the first place. At least that's heartening.