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Funny how just using the culturally appropriate term “toxic workplace behavior” and all of sudden it doesn’t sound so bad. Who wouldn’t want that.

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The workplace extends into personal life now. People tweet shit publicly, and they publicly associate themselves with a company via Linkedin. So if this person says the wrong thing, people will harass them and the company they work for.

It's the sound business choice to see which employees are saying online and screen for people who could say the wrong thing and cause PR issues for the company.

The question is - does the "bad PR" really matter? Is there actual data/research proving that it in fact has an impact on the business profits? I doubt that people won't go and watch the latest Guardians of Galaxy just because James Gunn is back at directing it. I wouldn't put that much weight on the usual twitter outrages.

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