You’d be surprised at the diverse makeup of “do nothing” advocacy groups. Some don’t want the makeup of the neighborhood to change. Some don’t want a building style to be different. Some want their particular disenfranchised group to be represented before any permits are granted. There are many people up and down the spectrum who make up different shades of the NIMBY groups.

For example, look at the reaction to Uber building a new HQ in Oakland, which they ultimately abandoned[1]

> Residents were not as thrilled. After watching the rapid gentrification and rising real estate costs in neighboring San Francisco, many feared Uber would accelerate similar trends in Oakland. The area was already struggling to hold onto its own history as a diverse, working-class area known for activism while absorbing a wave of wealthy new residents.

[1] https://money.cnn.com/2017/08/25/technology/business/uber-oa...