Please, this whole "Ship products faster with better ..." has got to stop. Just the other day I went looking for some Shopify apps. Every single one described themselves as "Increase conversion, more money, better faster etc" on the bloody search page. Not a single word about what problem they where actually solving until far under the fold on the product page. I've been at this for days, and I still don't know if my needs have a turn-key solution.