Wordpress is unlike github pages or medium. In theory a LAMP server could run on everyone's home router, and they 'd publish their blog there. With commercial interest , network configurations would change to accomodate that, and people wouldn't lose their content when any service decides to shutdown. It's scary how much of the web is being lost , i would wager most links to nonocorporate sites > 10 years old barely work (has anyone studied the link rot?).