I know I'm an N of 1 but speaking purely as a customer Amazon has been nothing but awesome. And I know that's probably seen by many as maybe selfish and wrong, and I get that argument totally. But I can the stuff I want* pretty darn fast and pretty darn cheap and if it's not what I want it's easy to send back. I understand that might be short sighted with all the drawbacks, but I still keep ordering. The pluses outweigh the minuses. Am I being selfish?
* Not the stuff I need, but the stuff I want. I think that's an important point.I guess I go to Wegmans for the stuff I need.
Having to inspect the items for counterfeits, dealing with support if the item isn't functional (or slightly defective), getting messages from sellers to "make sure to write us a 5 star review", eventual consistency on the shopping cart price (eg. if the price of an item increases between adding it to the cart and checking out, there's no big red warning like "hey this item is 30% more expensive than when you put it in your cart three minutes ago, are you sure you want to check out at this new price"), awful delivery experiences, it's just not worth the hassle anymore IMO.
and I have never had an email asking for a positive review.
On the rare occasions where I have a problem, Amazon are great to deal with - no quibbling about returns, no "30 days before refunds" (a lot of companies do this...), and they make it easy.
I don't have Prime or use one-click and for me making an online order still involves the mindset of asking myself, do I really need this?
Avoiding Amazon also saved me money on my last purchase because I picked something up for $4.80 from Michaels on the way home from work when Amazon's price was $8.50.
If you think about the process of purchasing as a series of decisions, each decision that one has to take is a chance to think "Do I really need this?" and bail out of the check out funnel. Say that delivery wasn't free, you could add add a $5 widget to your cart, then as part of checking out one has to think "is this $5 widget really worth $9 because of $4 shipping costs?"
Instead, it's possible to have this one decision shopping experience where the sole decision is "do I want this $5 widget" and if yes, click the button with no further input required.
A lot of times when you receive a <$20 product, you just don't bother to return it to China and wait 45 days for a refund.
After that and after AZL failed to deliver yet another package to me and the ensuing terrible customer service I received there, I canceled my prime membership and have not ordered a single thing from them since.
It's not worth it because you can't even rely on their customer service anymore.