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In the future we are going to find out Tesla had a social media team that "maintained Tesla's reputation".

They did this by astroturfing and paying for upvotes/likes.

Tesla claims to not spend money on marketing, but I consider that a dubious claim.

Someone should tell all the people with marketing manager roles at Tesla that their employer isn't spending any money on them...

A family member recently left a role in marketing at Tesla due to... well, Tesla not spending any money on them.

It's not marketing it's evangelizing.

Also a form of marketing...