> Sony for example was unable to parlay its Walkman dominance into similar positions with new devices.
Sony WF-1000XM3 are a popular in-ear Bluetooth headphones with noise cancelling. 80 EUR cheaper than Apple Airpods Pro.
Sony WF-1000XM3 are a popular in-ear Bluetooth headphones with noise cancelling. 80 EUR cheaper than Apple Airpods Pro.
If people want quality (or at least guarantee of quality in what they buy) they'll tend to whatever is better. N.B. "Better" can mean ease-of-use/experience too (Apple)
2) There's a lot of copy cats who look akin to Apple Airpods because Apple is a premium brand.