I've heard of farmers going so far as to make their own GPS guidance systems, enhanced before they were widely available and reasonably priced. I'm not sure how accurate and repeatable they were.
Going to any farm that's been around for 20+ years, you'd see so many custom solutions that are really functional.
Farmer one-off solutions are kind of like homebrew Excel applications - they're infinitely customizable, the end user knows exactly how it should work and can reasonably make it happen, and it's a small fraction of the cost of a commercial/IT SOLUTION. It may not be as reliable, but it's good enough.