Bugs.
Some premises:
- The majority of Support Requests are around bugs or administration.
- Product teams are incentivized to ship features.
- Bugs are often de-prioritized or "balanced" with feature requests.
Solution: Embed an engineer (or build engineers out of support -- who will focus on support problems) and let them fix the bugs that are most important to support (and have full access to pair/partner with greater eng if the bug is gnarly.)
This will reduce Product's backlog, and product can then focus on feature requests of which are usually ~15-20% of requests.
Let that support engineer Build the tooling needed to make support more efficient.
This is often a problem in orgs (getting eng resources for cost-centers) because it's not "product features".
This process allows bugfix to circumvent the product planning and prioritization process and ultimately make for a better customer experience (where the bug can be solved quickly.)
Product can still get customer feedback and focus on building new features, support solves their problem, and everyone is happier.