Would love to hear about how you market to school districts/large school units.

I built a product (back in 2008) that was aimed at the education sector for students and teachers to use to study in groups, but alas it never got much traction with large groups like I intended. But it was heavily popular with international users from (mainly) Europe.

I had pretty much 0 luck marketing to school districts or schools, just a few classrooms.

It seems the school district market is a hard nut to crack that I've been wondering how one can angle on..