Try reading the article. The author lives in the US and refuses to buy from Amazon US. In short, he (and many other people in this thread) are complete hypocrites.
But I wouldn't call them complete hypocrites. Globalization has made us desire stuff we then can't acquire - very often artificially, in the case of entertainment, by way of publicity, positive reviews like in this case, etc.
Hypocrite: "a person who puts on a false appearance of virtue or religion. 2. : a person who acts in contradiction to his or her stated beliefs or feelings"
The author is rationalizing (as I often do as well), but I wouldn't say he's an hypocrite, unless he refuses to pay at the time when he has a legal avenue to do so. (BTW, I did read the article - I might have taken the wrong conclusions, but still)