This is problematic here (small EU country). People have no idea how much taxes they pay, and believe free (healthcare, schooling,...) is actually free, and that government can pay for anything. If average Joe (Janez here) would know how much taxes he pays for (eg.) health, and what kind of a shitty service he gets for that, he'd be protesting already,... but since it's 'free', it's ok, just so he doesn't have to pay for it (out of pocket directly).
I guess what I meant by partisanship is, we could have a higher-level argument about whether or not the IRS should in theory have its own filing program, and that's the way that Turbotax wants to phrase this -- that it's just that Democrats want a government program. But Turbotax was blatantly involved in false advertising, lying to customers, rigging search results to get around their obligations.
Intuit is putting out videos that say, "Probublica just has an agenda", they want to make it a partisan issue. But it's like a gun company selling guns that randomly explode in your hands, and trying to say that it's an attack on the 2nd Amendment when they're forced to issue a safety recall.
When I describe the issue to people, I try not to let them have a partisan debate about taxes in general. When that debate starts to come up, I push back on the simpler issue, which is just that false advertising shouldn't be OK.
But this can be solved by autofiling taxes, and then sending a yearly report: you earned X, paid Y taxes, out of those, Z goes to this, Q to that, W to that other thing, you've used these government services this year, that cost that much money, etc.