Mike Bloomberg is plowing millions of dollars into a secretive tech firm
cnbc.com
cnbc.com
I did get a chuckle from the blurb in a job posting promoted below by one of the propagandists working on the machine though:
>You are: A dynamic, seasoned software engineer who can bring your in-depth expertise and computer science experience to save our democracy.
War is peace. Freedom is slavery. Come help us weaponize data against the citizenry for our billionaire candidate, it will save democracy.
What an absolute circus US politics has descended into.
Late edit
I added a word before "campaign".
Prepare to be force fed propaganda like a fois gras goose every election year. Welcome to the future.
As with advertising in general nobody really knows what works and what doesn't, but these national campaigns have the budget to just try it all.
And if both sides have equally good targeting, the result is an even split of the populations attention. No one wins.
So how does this cycle break. Where is Daenerys?
Eh, it's never been about the issues. It's so rarely about the issues that we name political periods after it (e.g. Prohibition, Abolitionist, et cetera).
What it's about, what it's always been about, is identity. And targeting, at its best, lets one efficiently drive an identity message. (At its worst, it lets one send diverging messages to diverging groups. But that tends to backfire, eventually.)
Given identity is multifarious (common identities are forged on class, race, ideology, religion, dialect, et cetera), there is room for creativity as politicians craft their image to collect a coalition.
This is essentially large scale human experimentation. We have to accept the fact that it works, and is not at all politics as usual. To expect to be targeted with “issues” is to expect to be treated like a human being. But to be targeted in this way is to be treated like a lab rat.
Sure, that was their marketing pitch. But we have no evidence that anything like that actually worked, or was meaningfully implemented at scale. Secondly, what does it mean to "target people with anxiety or neurosis"? Were they shifting their opinions? Or were they just saying, "Hey, are you afraid of stuff? Well, we've got the candidate for you". My guess is it's the latter, and if it's the latter, that's just another way of communicating issue alignment of their candidate.
I don't think there is any substantial evidence at all that CA or anyone like them was actually shaping opinion. As far as I know, all the evidence indicates that they were finding the issues people cared about, and explaining why and how Donald Trump aligned with them on those issues.
The underlying fact that nobody seems to want to face is that large numbers of people aligned with him on many important issues. Not because they were tricked, but because that's what they truly wanted.
What does worry me is that the messaging being targeted in this way is often disingenuous. Parties will target one message at one demographic and a contradictory message at another demographic. So if a consistent message is simply being targeted effectively that’s fine, but deceptively tailoring the message to the target is a legitimate concern.
What the Trump campaign did was go to Paul Manafort, the guy who fixed Ukrainian campaign using black ops disinformation campaigns on behalf of Putin, and hire him to run his campaign!
The only thing those campaigns had in common is that they used the Internet efficiently. But they used them very differently to achieve different goals. To compare them as equivalent is irresponsible.
If so, you’ll have to find someone else to engage in debate with you. If you are capable of believing such a thing, we simply don’t have enough moral common ground to have a productive conversation.
I will say for the benefit of others who might read this, that how successful Cambridge Analytica actually was in manipulating US voters in 2016 is irrelevant to whether or not A) mass disinformation is a real threat to elections everywhere (it is) and B) the Trump campaign employed Cambridge Analytica to manipulate US voters using mass disinformation (they did).
In their use of the internet in relation to their respective presidential campaigns, yes. Do you have specific evidence to the contrary?
> If so, you’ll have to find someone else to engage in debate with you. If you are capable of believing such a thing, we simply don’t have enough moral common ground to have a productive conversation.
So, just to be clear, at the first sight of a challenge and request for literally any supporting evidence at all, you're backing away, while pretending to do so out of contempt?
It's become quite clear that you don't actually have any evidence to back up your claims here. Though feel free to prove me wrong.
Lying is a problem, not ads.
It stops when people get so used to recognizing it that they give up social media and the usual news sources.
Everyone needs to watch "they live" and realize that it's happening more than ever.
Politics isn’t about issues, it’s about ideology. You have no idea what the sausage maker that is Congress will churn out at the end of the day. But you know who agrees with you on the big picture principles of the universe. And targeting helps you find those people and get them to vote.
In a dark way, this is expected, right? Politicians often lie. But targeting now allows them to tell a different lie to different groups, each seemingly serving a sub-population's desires -- without groups hearing each-others messages.
That would be aliens.
I can't necessarily say these presidents weren't elected on the basis of issues, but beating the competition at getting your message on the popular mass media does seem to be a common factor in all these elections.
If there were a way to disrupt the economy of information that Cambridge Analytica types can manipulate democracies with, we still wouldn't break the whole cycle, but we would at least break this latest and most uncomfortable iteration.
It really wasn't though.
Trump had one of the most poorly managed campaigns of every kind in history.
It was mostly just him and his Tweets.
He didn't have some giant, coordination 'on the ground' or 'tech' operation.
In a manner of speaking, it was highly 'authentic' however absurd he is in reality, it wasn't any kind of 'tech savvy operation'.
If anything, Trump disrupted the notion that these 'well oiled machines' win. Hillary inherited Obama's pretty good infrastructure, and all of the goodwill of tech people across the land and still lost.
I think it's fair for Bloomberg to want to run an ad campaign, but I think the amount he donated should be public and subject to regulation, just like anything else. And of course, same for everyone else.
I wonder if Twitter and FB could literally attach 'fact check' addendums to every tweet from someone in political office. Here's me thinking it might make a difference in Trumpland, alas, it probably wouldn't.
https://www.theguardian.com/uk-news/2018/mar/23/leaked-cambr...
It was pretty sophisticated and they obviously had access to a lot of Facebook data with which to microtarget people.
(FYI I was personally involved with FB at the time of these major dealings, in a similar scenario, but not Cambridge).
Neither really did the Russians.
The Trump campaign was run mostly by people lacking political experience, and their technical operations were scant. It was literally Trump family (his son in law etc.) giving him a lot of his most direct advice. For example, how to handle the fallout from the p*y grabbing scandal came from Kushner - not a political operative.
It's hard I guess for some people to swallow that Trump won on his platform of outrage, rather than some secret, sophisticated and back-handed GOP operation, but that's the stark reality of his populism.
Though that still seems like to evils counter-balancing each other. There is a real need to legislate against this on an overall level.
The average guy on the street just isn't equipped to survive this highly sophisticated data driven type of attack. Hell I'm not confident I am.
I could not disagree more strongly. Legislation is simply the people already in position pulling the ladder up behind them. The people with money and lawyers will insert and then exploit loopholes.
Instead, disrupt it at its source. Flood the data collectors with adversarial noise, learn to remove your personal information from the web, and so on. Personal privacy is becoming a duty not just to ourselves but to our democracy.
As grand as that sounds it's not viable. People aren't even coping with tech basics let alone large scale evasion of the sophisticated tracking being deployed.
Sure you can maybe get the top 10% most tech savy to do something like removing their personal info, but that's not enough to move the needle.
Legislation might though. See GDPR forcing companies to stop logging IPs. That's way more tangible. Of course there will be loopholes - legislation is imperfect - but we need something that has any kind of effect asap.
Jeff, if you're still lurking in the thread -- we've chatted at the Kairos & the Arena summits. I've got the political and tech background to make an impact. If you're willing to take a flier on me, I'm all-in. Email is in my profile.
It's shameful that talented engineers would spend their productive years building a dystopian future because "the comp is very, very good" or for other equally immoral and unethical reasons. It's "I got mine, good luck getting yours" v2.
I don't think history will look kindly on these folks.
It's not. Sanders is going to stomp Bloomberg in the primary, with a tiny fraction of the resources behind him that Bloomberg has and a magnitude more of the public support.
Trump won while spending a lot less money than what Clinton vaporized in her election campaign. He decimated the formidable Bush money machine right out of the gate, humiliating Jeb Bush as a weak candidate before the first inning was over.
This is increasingly the era of populism. It's raging all over the planet right now (Trump in the US, Brexit in UK, SD in Sweden, riots in Iran and everywhere else, and so on). The establishment candidates, such as Bloomberg, can't win under any scenario no matter how much money they burn.
Sanders and Warren are the only real competing candiates to Trump, as they're both populists. If the Democrats make the mistake of running Biden, he'll be embarrassed in the general election. Spending $500m vs $1 billion versus $2 billion will not matter in the least in 2020.
Is solicitation posts for a job after being turned down post interview a thing?
What impact (specifically) would you like to contribute to?
Modeled issue/turnout scores updated in near real time using a large % of every individual's entire web surfing/app usage history. Even a user graph graphed to 20% of voter file + bidstream data would be an unimaginably ginormous amount of data.
Like imagine receiving a field call & digital ads after reading an oped on universal healthcare by Bloomberg in nytimes, receiving call about that issue that night and a series of healthcare digital ads following you everywhere after reading.
it would be 'fb is listening to my phone' level of effectiveness - and as I'm sure nearly everyone here would say creepy/horrible.
i think a lot of DSP/players are now afraid of working in politics, but perhaps someone like beeswax or hell directly from IPONWEB would do it for the right money with the right protections built in. i bet bloomberg could also call up Oracle who has sucked up all the data companies recently.
Critics are right to be skeptical about rich people spending a lot of money in politics, but that doesn't automatically mean every big money tech political initiative is in the wrong.
In the eyes of tech critics, tech is either not engaged enough in politics, or we're donating too much to political organizations, or we're turned away from directly giving money to Warren and other progressives.
Can someone tell me what critics really want the tech community to do aside from cease to exist?
Presumably it's cool to start a company in this space solely to elect one person, because if you can say you got a President elected, it's going to be good business after that?
They made a good faith effort to find non HRC campaign and non profit customers after the election but never found meaningful market fit. It was an odd assortment of tech that felt like what it was: an attempt to productize an enormous consulting engagement to build whatever the campaign wanted.
It's all an interesting campaign finance loophole though. You can fund money loosing tech companies to work with candidates and as long as they charge the campaign something, it's an interesting way to spend huge amounts of dark money on elections.
Though the blog is an intriguing hint that something's amiss: https://thegroundwork.com/blog/
It's all SEO spam.
Ironically, there are so many snake oil peddlers in the data brokerage business that my hunch is that they probably didn't actually derive much value from the data they got in trouble for having.
Sounds like a new conversation to be had
Campaigns are highly regulated for a reason and I hope some movement to protect voters against data attacks and manipulation will go above and beyond what your average adword target would be protected for.
So, it's a data analytics company ?
For folks interested in jobs from the data science and full-stack Eng side, job postings are here:
https://boards.greenhouse.io/hawkfish/
Jeff Glueck
Are you able to share any other candidates or causes you have worked with? Bloomberg isn't exactly the most popular candidate among progressives and without knowing the other customers this looks like a vanity company with the primary goal of getting him elected.
When I was finishing up school (2013), our professor had worked out an agreement with the two congressional campaigns to allow our class to volunteer on both sides of the aisle. At that time, Republican data might as well have been non-existent when compared to the Democratic Votebuilder system.
Rs have been leading here for a long time. Kochs funded for-profit i360 which seems to me to be the first, most successful model. They enabled programmatic access to voter data (and even as a D buyer I was able to execute against) while most D campaigns below presidential weren't even really buying programmatic.
Do you have any actual evidence for that? Because mainstream media have been saying the opposite since Obama.
What you said is exactly what a company looking for dem dollars would say. Which is pretty much what Cambridge Analytic said to the gop candidates.
I think the distinction here may be "the Obama campaign" vs "the DNC" but yes, the media lauded expansive data collection, microtargeting, and get out to vote (gotv) efforts in the ancient days of 2012-2015.
On a different level, Obama drastically reduced the funding for the DNC and weakened the organization, possibly as part of a grand bargain with Hillary (https://www.washingtontimes.com/news/2017/nov/2/brazile-says...).
Additionally, the consensus is that Trump's team embraced FB ads / other digital much more than Clinton's team. FB embedded "representatives" (presumably sales/operations people who understood how to best use FB ads) with both campaigns but only Trump's really listened: "Hillary Clinton’s campaign didn’t have Facebook employees stationed on site, according to people familiar with the campaign. One former Clinton campaign official said the campaign didn’t want to give Facebook employees “24/7 opportunity” to sell more ads by embedding with its staff. A spokesman for Mrs. Clinton didn’t respond to a request for comment." (https://www.wsj.com/articles/how-facebooks-embed-in-the-trum...).
Of course, to Kick's point, the specific company being discussed here is a Bloomberg operation, not a Democratic or "progressive" operation, whatever those terms mean. If Sanders or Warren win the primary, will Bloomberg redirect the company to their control / use?
With some of the health and drug plans being pitched I noticed a huge influx of negative ads about them.. the pharma and insurance coompanies have tons of money to push 'facts' - and there is no counter balance aside from some of the media.. other parts of the media we weaponized into do commercials for them and for some the paychecks or residual percentages kept them quiet about any possible discrepancies..
So we have some good counterweights with some media fact checking numbers and ways for plans from Warrren and Sanders - which was good because it has kept the conversation going.. but where is the counter to that counter?
Transparent facts and callouts of the false facts in ways that are easier to find perhaps?
I tried to reverse image search a hoax pic someone had posted on fbook the other day and it was not as simple as it should of been - no wonder people are having a hard time determining truth.. partial truth.. plain lies / intent.. etc..
bloomberg promising public option? Is he paying for it? How is it going to happen? If him and all his Dems win? Let's see we had that once - Obama and both sides of congress had full control of all the laws and purse strings, promised affordable health care and keep our docs.
That did not really work out the way everyone thought, and I see similar with these kinds of promises on a candidate's site. How they intend to do these things is just as important as promises them imho.
Public option doesn't address runaway drug spending. 1 bulk purchaser of drugs could set the price basically that we're willing to pay, the federal government could also strip patents of companies found price-fixing or price-gouging.
I mean he's rich, so he def. could be progressive in that maybe he doesn't need the money the pharmacy/insurance companies would give him to not be progressive, but I'd have to see it before I believe it. I mean there are progressive billionaires - Nick hanover has given tons of Ted talks on income inequality.
There's definitely other options this cycle though if you're skeptical and want a real progressive, so why take the chance?
Perhaps a German HNer can chime in on how frequent medical bankruptcies are in their country.
$100M + Mr Bloomberg + "secretive tech firm" + "Your Data" * 1 billion = Palantir 9.0
No no no. I don’t want bipartisan “engaging” content, I want data analytics use for hyper-targeted political advertising pulled from the list of allowable political tactics.