1. Setup
1.1 Define / finalize plan and deployment timeline
1.2 Identify community leaders
2. Training
2.1. Define community best practices
2.2. Train community leaders
3. Kickstart community
3.1. Collect seed content with group of community leaders (e.g. repeating topics, questions, anything that resonates and is searched or discussed often)
3.2. Seed community platform with output of 3.1.
3.3. Open site to kickstart users; a cross-section of your target audience but in smaller amounts.
3.4. Let kickstart users expand community, both in content as well as being relaxed with them onboarding new members
3.5. Promote coming community to entire target audience
4. Full launch
4.1. Open site to entire target audience
4.2. continue promotion
5. Grow community
5.1. Monitor community usage, evaluate, expand
5.2. ongoing promotion