I have done far more buying though the web sites of B&M retailers this season that I have in past years. I no longer trust Amazon for name brand electronics or anything to be ingested. It seems I'm adding new categories of distrust every week.
Just today, I wanted a new flash drive but didn't need it urgently. I checked Amazon to get an idea of fair pricing then looked at Best Buy and found one that looked good on sale. I went to the manufacturer's site to verify the specs and found they had a price 33% lower than the next closest retailer. Win.