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Europe probably isn’t the target market from what I understand many more people drive pickups in North America than Europe?

They are taking "pre-orders" (more like interest-free loans) in European markets.

The content and the price is localized (e.g. it's at an even 1000 SEK).

There is a caveat listed: "All configurations have US specifications only."

European countries should start thinking about legislations against scams like these. Again Tesla is on the cutting edge of... scams.

Btw: here's poll on teslaclubsweden.com on who has "ordered" a CyberTruck: (the bars show different regions of Sweden)

I hesitate to call these people idiots (mostly because that's rude) .. but.. they would certainly benefit from consumer protection laws.