Well modern America has no real food culture. Most countries combine the same 5 local staples like rice, vegetables meat, local seasonings etc so they always have it on hand and know how to easily make something. Here check an Nytimes recipe and it will have you doing hours of prep and ridiculous steps like getting one pan out and dirty just to slightly toast something to make it restaurant quality presentation. Don’t get me wrong I love that detailed stuff because cooking is an escape and relaxing for me but there is no easy first step for most people to acquire a few simple recipes and techniques that they can execute quickly here so they go for instant gratification frozen food boxes.