$120K (for a BS) is still a lot of money to owe straight out of university. I think it would be hard to justify getting that in debt for most degrees.
On the other hand, if you carefully select the courses, work to get the most out of the opportunities there, etc., you can get a very valuable education at UW. I've seen it too many times for that to be a fluke.
UW isn't going to hold your hand, it's up to you. There are a very large number of local UW graduates who became wealthy.
As a hiring manager I don’t even care if you have a degree, I just want to see you can ship. There are a lot of viable alternatives to that 120k, as you say you just have to work hard to succeed, regardless of chosen path.