The exciting thing if you are a hiring manager is that, as long as there is talent that is being passed-over for the wrong reasons, you can beat your competitors in one of the most challenging ares of building a compay by being good at avoiding this error. A friend noted recently that a compounding benefit of hiring a gender-balanced team early is you won't lose female talent you find later when they refuse to join a team of all guys. But you have to be careful too, to not hire someone just because they fit a social profile you want more of on the team. Talented women don't want to be on a team where all of the women there were "tossed a softball". It's not only condescending, but it fosters the bias it intends to combat. Whoever is at fault, it is that there is a gender imbalance is worthy of debate. But addressing it is best viewed as opportunity, not an act of charity, if seen through the right lens.