Startups -- So Easy a 12-year-old Can Do It
steveblank.com
steveblank.com
Initially, shares were offered to the class for $5 each, 2 per student maximum. I thought it was a dumb idea so I didn't ask my parents for the $10. That capital was used to purchase the ingredients (by that manager's mom, reimbursed), and the manager and his/her deputy would supervise the baking of the cookies each morning and would sell them at lunchtime for 15 cents each.
The assets of the company were liquidated at the end of the year and each $5 share was worth $70. I've been overoptimistic about entrepreneurship ever since, probably to compensate for missing out on having $140 of fuck-you-money in 4th grade.
We might try again with the kids from our First Lego League team after the season.
Or what we should really do is start an incubator (or a "virtual" incubator online) aimed at teens.
(There might be some overlap possibilities in the "Global Action" and "Get with the Land" programs too)
Make it so much fun that the first group tells all their friends to try.
When I was in middle school all we had in terms of understanding "business" was an annual pushcart fair where most of the kids just chose to sell gobstoppers and we call it a day. This program seems to go more in depth in terms of giving these kids a genuine problem, having them think, communicate, and plan their actions, and most of all, putting their theories of business to the test with real world results they can use to assess their predictions of the world. These types of applicable real world activities WITH resulting data to challenge ones understanding is crucial. Probably why for us older kids with startup dreams, it's so important to just do something rather than just think/talk only about tech projects and ideas. The earlier one gets real projects out (first foray need not be perfect) and starts getting real user results the earlier we can test our assumptions and adapt, grow.