Motivation is key here. It seems that von Neumann became too fond of prestige and spy stuff. So he was less creative. Smarter than Gödel, able to recognise the importance of Gödel's work, but unable to produce anything of similar moment.
[1]: Indeed he was so confident in his work he believed he was "Starting and ending" game theory, that there would be little else to work on after his monumental work that is OTGEB. He was very wrong of course, but like other theories of the kind (Information Theory comes to mind), this early lead is very significant to the creation of a coherent field.