On Android, I was constantly using new Apps, looking at /r/android for release announcements, and getting excited about all the new releases. Then, at some point, I realized I just wanted a phone that works. That's when I switched to Apple. That's not to say my Pixel didn't do everything my iPhone does. It could do it all and in many cases it could even do it better or in a more customized way. But, it also required effort. Effort to learn the new apps, effort to change all the settings, and effort every time Google decided to change something that I thought was already working just fine.
Then I switched to Apple and I realized I didn't want necessarily want to spend all my time learning my phone, I wanted to spent my time USING it. To me, my iPhone is more like an appliance than a new tech gadget. It doesn't necessarily provide you with all the options and capabilities that an Android phone does, but it absolutely nails its core competencies and is very easy to use. I don't spend a single extra second trying to figure out HOW to use it, it just works.