Our pricing intuition around software is so weird. That's $370 over six years. If you went to a theater and watched a movie alone every couple of months, you spent more on tickets than you did on 1Password in that time.
Our pricing intuition around software is so weird. That's $370 over six years. If you went to a theater and watched a movie alone every couple of months, you spent more on tickets than you did on 1Password in that time.
It's a lot easier when it's a monthly fee to get that money out of me.
"Four in 10 adults in 2017 would either borrow, sell something, or not be able pay if faced with a $400 emergency expense." https://www.federalreserve.gov/publications/files/2017-repor..., page 21. That's a lump sum expense, not paid over time, but I think it illustrates quite well that $370 is a lot of money for something most people don't even know they need.
According to CBS [1], the cheapest city to live in in the US Harlingen, Texas. The Nacho Supreme at Pepe's "homey" Tex-Mex "joint" [2] is $9.95. If you can afford to treat yourself to a plate of those nachos once every two months, then you could have afforded to secure all of your passwords.
[1]: https://www.cbsnews.com/pictures/10-cheapest-places-to-live-... [2]: http://pepesrgv.com/
You can secure all your passwords for free (with Keepass or Bitwarden for example).
1password doesn't have to justify its price versus not securing your passwords, but versus open-source password managers.