People want something that's AWD, has a belt-line lower than your nose and a trunk that's integrated with the rest of the cab. In order to get that in a package that meets modern safety requirements it needs to be decently big and decently heavy. To make a decently big and decently heave vehicle comply with modern fuel economy and emissions rules you have to be able to call it an SUV with a straight face. Enter the "crossover".
Sedans and compact hatches make great commuter cars but if you can only afford one payment at a time then you can only really justify buying a multi-tool of a vehicle. On the small end that gives us things like the HRV. On the large end that gives us crew cab pickups.
In 1987 I remember you could get a 4Runner, a Pathfinder, a Cherokee, a Blazer, or a Bronco.