Blockchain is new weapon in fight to end fish fraud

This is an important issue as illegal, unreported and unregulated fishing is a global issue. This recent article from the UK on the subject:

https://www.governmenteuropa.eu/uk-supermarkets-iuu-fishing/...

A blockchain solution could be a really useful application of this technology. It finally feels like something more worthwhile and tangible than simply wealth creation through mining or trading.