For a company the size of Paypal, not enough to justify the political risks entailed by entering those markets. But startups are not the size of Paypal. 1% of Nigerians is still 1.6 million people. Paypal can afford to cut out large portions of the world. The company that solves the problem will have an advantage.
Considering the degree to which internet entrepreneurship has been established in Nigeria (even if exploitive), the construction of WACS and its high bandwith connection to Europe, its oil reserves and its native English speaking population, Nigeria has some real strategic advantages.
Nigeria GDP (PPP): $170bil
Nigeria GDP per capita: $1754
I can understand why e-commerce companies might just choose to blacklist an entire country. There isn't much of a financial incentive to expend the resources for that small of a market.
I am not trying to comment on whether this is justifiable or not, but that is the reality of the situation.
The issue is the governments like Nigeria are completely incapable of regulating what goes on inside of its borders. In cases like Nigeria, where the "419" scam is actually an measurably significant industry within the country, the scammers are probably in cahoots with the authorities.
Why does e-commerce work in the US? As a guy sitting in New York, how can I comfortably sell goods via the internet to someone in Hawaii or New Mexico? Fundamentally, it's because the US is a nation governed by law, and efforts to defraud are not acceptable.
I think the point on corruption and the rule of law is really significant. It goes beyond just e-commerce and into a whole economy. A government of men and not of law does not make for a thriving economy. If found these two maps on corruption and governance really interesting. They really speak to they trouble with doing e-commerce in Africa:
Transparency International: http://www.transparency.org/policy_research/surveys_indices/...
Governance: http://en.wikipedia.org/wiki/Worldwide_Governance_Indicators
I wonder how ratings for China / India / Brazil will change in the next few decades as their per-capita GDP increases.
I don't think US industry has ever dismissed South America as a rounding error. They get the huge economic importance it has. Rather, we've had some feet dragging from unions (and to a smaller extent a little xenophobia, but I think this is really really small when it comes to Free Trade Agreements). Give the US another decade or two and there will be a full on American Free Trade Agreement.
I worked on Terespondo, a search advertising company focussed on SA from 2002-ish to 2006. We were thirty dorks who happened to speak the language, and we captured 65% of a continent-wide market. Why?
- MS AdCenter didn't get multilingual support until 2008 or so.
- Google Adwords required a US credit card until 2004 or 5.
- Overture (Yahoo) were idiots.
It's gotten much better in the last ten years.
While probably justified, it also leaves most of the country out of the growing trend towards global ecommerce, possibly encouraging more people to take up fraud as one of the few ways to make any money at all.
It seems like I'm missing something, so I have a question for those who upvoted this comment. Do you all seriously think that the OP should set up an "african paypal" just because the real paypal is broken for him?