Now that I recall, Bostrom is the guy who came up with the 'simulation hypothesis' that was so in vogue a decade or so ago, and basically argued against the reality of the world on the theory that the possibility of sufficiently advanced simulations made the probability and ubiquity of such inevitable to the point that we were statistically more likely to be living in one. This struck me as a warmed-over version of the literary conceit that we're all just characters in a particularly elaborate-seeming novel or stage play. So now he's gone from reanimating a literary corpse to reanimating the economic corpse of Jeremy Bentham.
To be frank, I think we should stop listening to this guy. He's terribly clever but also deeply neurotic, like a pessimistic Ray Kurzweil (whose prediction record is rather better than he gets credit for, but similarly dwells a little too much in his own imagination). Utilitarianism aspires to be a benign philosophy but its proponents tend to overestimate their capacity for foresight and moral reasoning and end up creating deeply inhumane systems which are arguably worse than the problems they set out to solve.