Not picking a side is siding with the status quo, which is Chinese oppression in Hong Kong.
Not picking a side is siding with the status quo, which is Chinese oppression in Hong Kong.
Being protesters for freedom, they ironically did not respect another (unrelated) entity's freedom to choose.
However when it conflicts with their pocketbook, they stay quiet or internally oppose them (example: Zuckerberg trashing Warren for antitrust and privacy issues).
But we have a leverage too!
If we manage to damage their brand and profit, they may decide that censorship is not to their benefit.
We need to be loud and clear - communism will not be tolerated. Otherwise, it will start to creep trough Blizzard and many other companies, and limit our freedoms too.
If you expect them to be the high water mark of social justice, you're going to be deeply disappointed.
(Meanwhile, various tech firms have been criticized for picking a side, or allegedly picking a side in social conflicts over the past few years... Damned if you do, damned if you don't, apparently.)