> People love to focus on the lifestyle choices because they allow them to paint those advocating change as hypocrites, and so dismiss the entire message.
You're right, and it drives me mad. There's also the other side of it, when someone really does live off the grid, eat vegan etc. "Ugh who wants to live like that?"
> The vast majority (~80%, [1]) of the greenhouse gas emissions do not come from "lifestyle" choices such as eating meat, but from transportation, industrial use and electrical production
1. These industries don't generate emissions for the heck of it - they do it to satisfy consumer demand.
2. To force industries to change their ways of doing business, there's not many options beyond carbon taxes. Which will result in some changes - in manufacturing techniques, costs, end product - that are hard to predict now. Some may be for the better, and some, for the worse.
Given these facts canny businesses will almost always successfully lobby against climate regulation and taxes with appeals like "bad for jobs! no more cheeseburgers! they're taking away your SUVs!" to the electorate. But if people are OK with more expensive cheeseburgers or SUVs, these appeals have less purchase. You're not going to get everyone to give up these things, but at least they'll realize their true cost.
> if every single person in the US went vegetarian, it's estimated that it would only reduce the US's CO2 output by about 5%.
And that's exactly what GP was getting at. There isn't one single solution that will fix 90% of the problem. This type of thinking introduces complacency - "They'll fix it before it gets really bad. I heard you just have to plant a bunch of trees/drop some rocks in the ocean/run a carbon capture machine."
Our economy is a leaky pipe, with carbon dripping out all along its length and breadth. The solution to climate change is a bunch of 2-5% solutions.