A decade of corporate brainwashing has convinced people that only criminals want to control the device they own.
I have found that it is insanely cheap to just buy last years phone second hand. I picked up a pixel 2 recently for $300 AUD when it was about $1000 the year before.
I've always bought my phones outright but my girlfriend recently had her phone stolen in London about a month after getting it and you can imagine how painful that was for her.