I started a business selling swim trunks made from recycled plastic bottles
starterstory.com
starterstory.com
Cool. I'll just stick to the brands that cater to me, a simple one dimensional surfer bro then.
Everyone has these by the way.
https://www.vissla.com/shop/eco-lastics/
https://www.volcom.com/products/deadly-stones-20
https://www.quiksilver.com/repreve-boardshorts-collection/
Billabong is claiming all their new boardshorts are recycled: https://www.billabong.com/mens-boardshorts/.
This said, I'm not sure if this is a good idea in the first place if it just leaches out microplastics per Tharkun's comment.
If they wanted to be more open, Junk in your Trunks could consider showing their full supply chain, similar to what services like https://www.sourcemap.com do.
Edit: that’s the reason I go to the gym with worn-out cotton clothing with advertising instead of buying trendy training t-shirt from some big brand.
"Secondary plastics are small pieces of plastic derived from the breakdown of larger plastic debris, both at sea and on land. Over time, a culmination of physical, biological, and chemphotodegradation, including photodegradation caused by sunlight exposure, can reduce the structural integrity of plastic debris to a size that is eventually undetectable to the naked eye"[1]
I do wonder what a small business process and product would look like if it was (a) made closer to the source of bottles, ie not offshore, and (b) not a garment but something else useful.
The garment industry is highly unscalable and labor intensive so it's probably out of the question for a first world startup. But maybe some other household article, like sandals or furniture.
[0] https://www.fastcompany.com/40454692/this-t-shirt-sewing-rob...
However making PETG from PET bottles, assuming it is even possible, does not seem like the best way to reuse plastics. I have wondered if you could make building wall panels by dumping a bunch of used plastic bottles in a press and using heat and pressure to fuse them together without ever chopping them or doing any chemical reprocessing. I've also seen a company that sells a machine to reprocess used plastic bottles in to plastic bricks. Using old plastic as a building material sounds really interesting to me.
Local manufacturing is definitely preferable, but following the industry standard isn't really a knock against a small player.
If not, then it is just delaying the inevitable.