Ask HN: Why does Amazon pay $5 to scan their box tape?

2 pointsweiming1 comment

For example (screenshot): https://pbs.twimg.com/media/D6gFcEdUwAEvlHc.jpg

My uneducated guesses:

(1) To test if the boxes are taped correctly

(2) To get people to install the mobile app

(3) To get people into the habit of scanning codes with the app

It's a one time incentive to get people to install the app.

They've offered free $ to get people to install their browser add-on, encourage use of Alexa etc. It's a common tactic to get the user to do something.

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