How I Made It: Marissa Mayer, Google's champion of innovation and design
articles.latimes.com
articles.latimes.com
She talked at Stanford and her genius was evident.
She is intimidatingly smart and has business sense most people can only dream of.
The fact that she has been doing it for 11 years for virtually all of Google's products only further proves her prowess.
I'm not entirely sure how she is able to stay involved with as many different products and services as she does. It's a remarkable ability.
It's why when she switched over to managing the Local team, we all knew that Google was finally getting serious about this category.
However the totality of the UX is ok, since I really need to share the information and that part works ok. In fact it is surprising how much suckiness I will tolerate in that tradeoff.
Sorry if this has nothing to do with Marissa Mayer. The only thing I know about her is that I keep hearing her name and seeing her picture, which is not unpleasant. Also, the original Google page was a miracle of minimalism in an era that gave us the Flash intro. If that was you Marissa, then thanks. Otherwise I owe another apology to someone.
No?
I think it was more that in a fledgling startup filled with smart, opinionated people, everyone wanted to do design, and Marissa actually proved to be good at it.
Except that, as far as I can tell from the vast majority of Google's products, Google (perhaps not Marissa?) has a design sense that ranges from "poor" to "incredibly poor". Chrome, perhaps, being a singularly notable exception.
^: I'm talking about search, mail, and maps specifically.
As for "not having a sense of history", that's a strange ad hominem, but I'll lend it a response:
- I was on the internet when there was only gopher (from terminals at the library).
- I was also on the internet when Netscape 1.0 was the shiny new thing (and the 56k frame relay I used to download it was considered quite fast).
- I used Mapquest, Altavista, and Yahoo, but before that, I used people's random collections of favorite links that you found on their home pages.
I don't lack perspective on history, but I don't equate Google's technological improvements in "advancing the state of the art" with overall quality UX design. The minimalist home page was brilliant in comparison to Yahoo at the time, but it's not an aesthetic they've been able to continue to apply successfully.
Google consistently produces fantastic technology, lackluster design, and then rarely, a design outliers that is actually good.
I got the same feeling when I saw google maps - it was so far ahead of everyone, and not just technically but design-wise too. The same thing happened with mail. So on one hand you could say that their maps and mail are sort of standard, and that other companies have similar offerings.
But on the other hand, who set the standard in the first place?
I don't think that is in conflict with my original statement, and the remainder of the Maps API is truly bad. I regularly make the mistake of using the scroll wheel, get stuck trying to figure out how to show (or hide) street view, etc.
Regarding GMail -- it's a poor approximation of an existing, very basic desktop experience. There's not a lot of design innovation there, if you look beyond webmail.
Apple, for example, is usually held up as an example of awesome design. But behind Apple's design is some pretty impressive technology. Why is this different than Maps or GMail or Websearch? Is it solely due to reputation, because Apple hides many of the technical details of its products behind this cloud of secrecy, while Google is openly proud of having advanced technology?
What Apple technology in specific do you think is so advanced?
I'm really quite curious as to where you put the dividing line - my impression (as a Google engineer who works frequently in UI) is that there're a lot of really subtle design decisions in both Search and Maps that are nothing more than HTML/CSS, but really improve the usability of the product.
And if the public face of the world's most powerful search company has your imprint, isn't that _ipso facto_ evidence of merit? If design was in fact irrelevant, how could _any_ number of successful designs ever constitute evidence for the skill of the designer?
Design in many realms is not trivial work. At Google, at present, it is by no means trivial work. But one should bear in mind that consensus converges on Google's initial success as being predicated almost exclusively on relevance of results far more than any other factor.
Google destroyed Inktomi and AltaVista with a better search engine, not with a better interface.
Also, I would argue that while Google was indeed a better search engine, its clean minimalist design and fast loading times also did a lot to differentiate it from Altavista and Yahoo.
I would disagree with you that their products are not well designed. Of course they have many products, but the majority that I use are a step above their competitors.
As an example, in my opinion a big reason that Wave failed was that it had an awful user experience - people simply had no idea how to operate the interface. I think there was also a marketing failure in that people didn't even know why they were supposed to use it, but that's a separate issue. When I have multiple tech-savvy friends tell me they have no idea how to even use a product from a major corporation like Google, I worry a little bit.
That might have been more important than their search results in many cases. Design doesn't get better than that.
Startups would never get off the ground if their founders said "No" to everything. The next great idea would be killed long before it could be developed enough to prove its worth.
The critical piece is being able to say "Yes" to everything early on, and then critically look at everything you've said "Yes" to once they're on the table and say "No, no, and no" to the vast majority of them.