The Fallacy of Customer Development

Holy moley this blog has some good reading material. I'll be printing it out to finish reading it tonight before I go to sleep, along with the articles linked at the bottom (related posts).

This is especially interesting to me because I was recently pointed in the direction of this PDF: http://www.stanford.edu/group/e145/cgi-bin/winter/drupal/upl...

The PDF is a good read so far. I'm about a 1/3 of the way through it. My mentality has always been of a "build it and they will come" type, and reading about customer development has made me take pause and try to really think about my approach to developing a product and reaching customers.

If you're interested in customer development / lean startups as applied to web products, also checkout the book roughcut: http://news.ycombinator.com/item?id=1977124