Regardless of the particular response or the company, it's good to see transparency and lack of bullshit exec speak from C-levels. It might be more common among tech startups, but plenty of non-tech startup founders do it too.
I wonder if the correlation might be age, since it seems to me that younger people try to avoid bullshit and seek out authenticity (giving or receiving) moreso than older generations, which were embedded in more traditional business models across all industries. (I could be completely wrong about this being related to age or generation, though; totally guessing. Authenticity does seem to be a universally growing trend.)