Most of the 250K creators at https://batgrowth.com/ do not want any crypto, never mind bitcoin. Running an LN node looks like it will require licensing, and in any case LN is effectively custodial in tying up coin. Our model is to pay users, not tie up their coins keeping a few channels open to a relative handful of sites.

Bootstrapping in the face of Metcalfe’s Law is hard enough without obviously bad advice and then ill will from maximalists.