If you can't scrape together a hundred visitors a day, then the text on your submit button profoundly doesn't matter. If you can, you can A/B test.
Unit composition, racial balance, specific attack/scouting timings, etc. profoundly don't matter if you can't scrape together a hundred food army and an expansion 10-15 mins into a game. If you can, you can start strategerizing.
The parallel is funny to me.