The "Like" bribe
roughtype.com
roughtype.com
You get a free book. The author must have spent thousands of hours working on that book. All you give in return for the free ebook is one Like. It's like trading an ebook for subscribing to some newsletter (nobody's writing blog posts on that subject anymore, Facebook is all the fuss lately).
Let's burn Kawasaki for his sins! All this, coming from Carr, a published author. I don't see a Facebook icon on his website, he probably don't even have a Facebook page. I would love to see how Carr intends to promote his new Facebook page, if he ever creates one. After all, he claims that internet makes us stupid.