I'll buy one the second it hits the market. Beamform the television sound only to {my wife, me} so {I, she} can sleep!
Or you want to do directed marketing. (For all the bustle about consent, that part is trivial to ignore.)
I would pay higher for a laptop with directed sound, so that at open offices (or public place) I can watch one off videos (typically for reference) without getting into hassle of wearing headphones.