It seems like a smart win win situation for you. I bet if the WSJ ect. did the same it would drive non trivial growth
This is pretty nice and I was considering subscribing because of them lifting the paywall but it doesn’t seem like they show the subscription cost until after you’ve given them your email address and created a password? I always assume if you have to ask the price, you can’t afford it. It just seems when you click the “subscribe now” button it would tell you the price of the subscription on the next page.