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Perhaps they should do it the other way around then. "Facebook, from the makers of Whatsapp".

Technically, the makers of Whatsapp had nothing to do with Facebook.

Zuck does not care of how your think of the company now. The plan here is to blur the lines between the services so he can continue the ongoing quest to hoover all data about you into one place. If it’s all “... by Facebook” people will eventually stop thinking it’s wrong for their messages to feed into an ad platform.

> Yea, this comment from Zuckerburg seems strange to me or maybe I completely misread how people are currently viewing Facebook as a company?

Maybe he is not talking about users but about investors ?

Not if their fundamental goal is a higher stock price.