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Comment by jcfrei | Hacker News Reader

so here you go:

    Impresions unique	total  | Clicks u  t  | click-thru (%) u   t 

               11,488	74,563	       243 286	              2.12% 0.38%

Click-thru is rather poor, but that is probably because an online notepad isn't the hottest thing right now. Anyway, I think the reddit audience still classifies as a rather receptive for these kinds of web apps, you probably would have gotten an even lower click-thru rate on other sites.

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Thanks for sharing these. I think I had similar numbers on the paid advertising. Then again, I average about 8-10k visitors whenever I or someone else links to my site and, depending on the thread, 1-4k visits if mentioned in a thread. After that, paying for ads for a 2% click seemed kinda silly. My site seems to pop up once a month and, if I wanted, I could find very relevant threads to link from daily. Though typically I only do that at most once a week.

16,330 76,30 293 308 1.79% 0.40%

thanks. what were you advertising? http://hangwith.me? And what kinds of threads - are you posting links on forums?

yeah for HangWith. I will post a link to HangWith occasionally along with a comment when I see a post where someone is seeking someone to hangout with or 'forever alone' or something relavant to what the site does.

I don't do it very often. Only when I think the link and comment in appropriate and genuine to the thread. However, when I do and, I think, because the link it relative to the OP I always get amazing click-throughs. Again, the key is being genuine and relative to the thread. I've probably generated 20k+ site visits and well over 1k signups from reddit alone from maybe 3-4 comments posted in relavant threads.

just did the same on some forum I've been a member of for quite a while. the traffic is definitely very good - and I think in general probably a lot better than what you get from reddit.

Just as an additional comment; we just started sponsoring very small Starcraft2 tournaments and we are seeing excellent returns in clicks but also and hopefully in brand and loyalty.

There really is something to say for finding, building and participating in community.

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