Amazon, Walmart, etc. aren't likely the ultimate targets of the suit. The suits are designed to bring in the producers under the indemnity portion of their contract with the retailer. Its a jurisdictional hook and way to effectively multiply the amount of pressure on the actual infringer, by threatening to cut off their access to the retailer (which could be accomplished in the ITC) and leverage possible contractual damages they face from the retailer. The ultimate goal is to pressure Everlight, Eaton, and whoever else is making the light bulbs to pay for a license, and using Amazon and Walmart to force them to do so.
to be blunt it is because these retailers have the means to pass on this fee and not necessarily just by individual product sales.
https://www.walmart.com/ip/Great-Value-LED-Filament-Light-Bu... https://www.ikea.com/us/en/catalog/products/90432392/ https://www.amazon.com/AmazonBasics-Equivalent-Clear-Non-Dim...
It looks like Amazon may have even pulled their stock now.
> For example, the packaging of the Defendant’s infringing Great Value LED Vintage Edison Light Bulb 4w Deco 2pk (Model: CAD4W22G-2P) touts 13 years of life and savings of up to $184 versus a comparable incandescent light bulb—in a product the Defendant sells for $7.72 per 2-pack as reflected in Exhibit B, discussed below. Case 2:19-cv-06570-PSG-RAO Document 1 Filed 07/30/19 Page 5 of 17 Page ID #:5
What matters is the supplier agreement between retailers and suppliers. As another poster has said, that should heavily favor the retailers. Very interesting case because the fly by night operators that are amazon suppliers will be forced out, leaving a few that will de facto have to comply with US IP laws, even though de jure, they would be inmune